• All posts,  Business Advice

    3 Tips to Overcome The Frustration of Social Media Marketing

    Have you ever been frustrated because things aren’t having the results that you want them to? Maybe it’s that sales aren’t moving at the speed you expected? Or like in my case, I thought that a few of our recent projects would be producing higher results than they are. My business has been making me wonder lately. Making me question our methods…making me wonder where I went wrong…AND they are making me angry because my expectations on various products and how they would see isn’t panning out as easily as we predicted. Sound familiar? I figured that by this time things would be different. Marketing would be “working” and the ticker tape would…

  • All posts,  Business Advice

    Military Entrepreneurship: Troubleshooting and Marketing Mastery

    Recently I was talking to a fellow military spouse entrepreneur and the conversation turned to how difficult it was to build her business in the ever-changing atmosphere of military life. We spent some time going over her actions and uncovering the challenges she faced and what we discovered was fascinating. We discovered that while she had tried lots of new marketing “things” she had been marketing to the same people over and over! No wonder she was so frustrated with her stalled growth! Within 20 minutes she went from frustration to excitement. She had a new outlook and was eager to hit the ground running again. She was thinking out of the…